- Film Title
- Tag Line
- Billing Block
- Main actors
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjoS-72mPZra7QXU4ZefolWRLGvFRy-Cz4oMib3Ig1MaSr3Eo6qLdOkyBvj5fryfBKy6YnY02CC2JhZXhHcCnu7uoSF9Y9YKa479LJVvjXyGGMneVhO0Qx0LfD4fvFqUrKjhYgnFORw-n-e/s400/Dark+Knight+Rises.jpeg)
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEixd2T_pM1t7f0KZLcdCTPqBN1XEsukW0Fbz-K39ko0kKxXjdGF1d1GC6eodLOip-FlDrHXCJWDWzIJOwOX5KSVeObnrnehxUTGW_1vwsh8a65CRhoinGn8VYPgW1UG0pkZ0mphA2hcHa-F/s400/DKR+Billing.jpg)
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiwLB_DhYEhMprnjQcHwTX0zE2SaFeO3_6FkJ4Mlua6IJ6YfGe_J83siVbXMYa1sVd9U2INY2A_VJoQMlUJkus0NLHMaryTzbNGTBkmEaQ_WMzaQLIL_alzWaJi37i9ur4bmF7XCZhmXUFm/s320/Harry+Potter+and+the+Order+of+the+Phoenix_poster_1.jpg)
Semiotics
Semiotics for film posters are the study of signs and symbols within a poster and the messages that we read from them. Film posters have a large variety of semiotics; the main purpose is so that the audience can quickly process a lot of information from just the visual imagery contained in them. This is because of a lot of the audience when looking at film posters will be seeing them on a bus or on a train platform.
Therefore, several things would need to be considered in a film poster in terms of semiotics. Some of these are:
- Images
- Colours
- Titles and fonts
- Layouts
All of these are essential in order to get the audience to quickly process the list of information that the audience need to know about the film in a short amount of time.
In the case of the film poster Juno there is a large amount of symbolism in the poster which instantly make it stand out due to the visual imagery and the colours that are present throughout the poster. The colours of the poster being bright orange and white are already a combination that is eye-catching therefore making audiences more likely to read that poster. The fact that it has a male cast on the left dressed in school sports uniform denoted by the logo, states that it is something related to a teen comedy film. The film title "Juno" also seems like it is drawn on by someone would do if they were bored unlike The Dark Knight Rises which was done graphically.
The image of the female pregnant instantly states that the plot is going to do with something about her pregnancy.
The tagline below the film title is quite ironic in what it does. The tagline "about growing up and the bumps along the way" is a play on what it actually means. The bumps along the way would mean the bad situations that a teenager usually goes through when growing up. However, in this way it is about her getting pregnant. Altogether the bright colours the way that the two actors are preforming looking in an awkward way couple with the mise en scene which presents youth and the fonts everywhere represent the comedy genre
The film poster for Harry Potter and The Deathly Hallows (HP7 in the poster), is graphically different when compared to Juno mostly due to being a completely different genre. In the case of colours compared to Juno which were bright and colourful, this film poster the colours are dark and gritty already saying to the potential audiences that the film is going to be quite dark in its tone. As it is a series people would be assumed to know the characters of it. The image of the main antagonist already is eye catching as he is shown using magic with sheer destruction surrounding him. This for the audience is already eye catching which due to the colours the audience might be instantly intrigued by what is happening. The appearance of the antagonist is also menacing which again people would want to know why and what has happened. The titles of the film title uses the traditional "Traditional Harry Potter Font" which people would be able to recognise. What is most effective about this poster is the tagline "It all ends" for fans of the series they would know by the tagline that this is the last film, thereby wanting to go and see the final film.
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